Saima Ibrahim, Industry analyst explains DTH (Direct to Home) and its benefits for the consumers in Pakistan. Plus, she also highlighted the positive impact of this auctioning in our society and media industry. Eleven companies participated in the auction for three DTH licenses. The base price for the license was set at Rs. 200 million. All contributing companies took part devotedly. The three winnes at the end of the day were: Mag Entertainment Shahzad Sky Startimes Communication Facebook: www.facebook.com/phoneworldmag Twitter: https://twitter.com/PhoneWorldpk Google+: https://plus.google.com/+PhoneworldPk Tumblr: www.phoneworld-pk.tumblr.com
