Apple App Store Will Become Much Better For Developers To Drive Awareness Of Their Apps

According to the latest news, Apple is going to increase the total ad spots in its App Store from two to four. With the change, the iPhone maker is expected to triple its advertising revenue to at least $10 billion every year in the near future. Right now, the company has been showing ads in the search results and the Suggested tab. However, Apple will put ads in the Today tab and the “You Might Also Like” section also, which will be displayed at the bottom of the app listings. The new ads will be live starting October 25, 2022, on Tuesday, in all the countries around the globe except China. The company further said that the prominence of this ad placement will make it a good place for developers to drive awareness of their app. It is good, especially for new content launches, events, and seasonal promotions. Apple will also showcase advertisements on the app product pages. Apple says that browsing ads will let you promote your app to interested users who will be browsing pages across the App Store. Also Read: PS5 & Discord Unites For The First Time Ever – PhoneWorld